259
June 26, 2017
D’Mario
Of Switzerland
Need
Art direction and
coverage
A./ Developing the art direction for their product involves capturing the essence of pieces that mark time with precision and reflect a tradition of excellence. Their high-quality standards have established the brand as one of the leading references in watchmaking worldwide.
Therefore, showcasing each watch across different media requires a meticulous approach, where detail, perfection, and visual harmony become fundamental pillars of every communication piece. The art direction aims to highlight not only the design and engineering but also the values that make their product a masterpiece of time.
Logbook
Company
Passionate about design, D’Mario has elevated the art of watchmaking to a new level, creating pieces that combine Swiss precision with timeless beauty. Each watch is a jewel in itself, an expression of technical mastery and refined style that shapes time with absolute accuracy. Thanks to its commitment to quality, the brand has achieved international recognition, being present in over 25 countries. D’Mario delivers perfection and harmony at an accessible price, making high-end watchmaking an experience within reach of many more people, without sacrificing excellence.
Composition
Art direction
and media
Direction
50%
Design
30%
Photography
20%
Colors
This style defined
by 2 colors
Primary
AaHexadecimal
#1a3029
Secondary
AaHexadecimal
#dc5418
Results
Opportunities for improvement
and new visions
- Audiovisual production
- Product photography
- Final retouching
- Design of assets
- Art direction