Mar Verde

Day

1957

February 18, 2022

Mar Verde

Campestre

Mar Verde

Need

Audiovisual
concept

A./ Through a photographic production, we capture the brand’s conceptual essence: a vision that values handcrafted work and proves that the authenticity of the real surpasses artificial intelligence and stock imagery.

Logbook

Concept

We are neighbors of one of the most beautiful golf courses in Latin America. A project that adapts to the topography and carefully respects its surroundings.

Composition

The path with the
fewest strokes

  • Concept

    30%

  • Photography

    70%

Colors

Colors that flow
like waves

  • Primary

    Aa

    Hexadecimal

    #003145

  • Secondary

    Aa

    Hexadecimal

    #ecdebb

Results

The brand’s digital
habitat

  • Color
  • Photography
  • Digital application
  • Audiovisual coverage

Fun facts

What happens
behind the scenes

Location

Golf course La Macarena

Filming

1 day

Use

Advertising

Team

301 + Sr. Wheel

Year

2022