3399
January 30, 2026
Rioja
Conecta con todo
Need
A new identity
emerges
A./ Bringing RIVA’s ideas into tangible form is both a challenge and a source of growth: it invites us to learn, to understand the business deeply, and to create without limits.
Logbook
Manifesto
In Rioja, we believe that living means being connected: to your surroundings, to your own rhythm, and to the way you choose to inhabit a space. We are born in La Ceja, a place where nature is not just scenery, but companionship. Where birdsong sets the tone for the mornings, the mountains embrace the horizon, and the cool climate invites you to breathe more slowly.
Rioja is a meeting point. A point that connects shapes, paths, and people. Just as a circle has no beginning or end, we believe in a life that is continuous, fluid, and in balance. We create spaces that do not isolate, but integrate; that do not interrupt, but accompany. Spaces designed for living calmly, for building community, and for returning to what is essential through harmony.
Rioja is a way of living connected to everything: to your surroundings, to your well-being, to nature, to the place you choose to call home. Rioja. Connect with everything.
Composition
A new space
to grow and share
Business
50%
Design
50%
Colors
A balance between character,
serenity, and humanity.
Primary
AaHexadecimal
#574973
Secondary
AaHexadecimal
#f0ede8
Complementary
AaHexadecimal
#f2afa0
Results
From thought
to image
- Benchmark
- Naming
- Attributes
- Logo
- Typography
- Color
- Photography
- Physical identity
- Digital application
- Manual
Fun facts
Embracing the magic
of the creative challenge
Category
Housing
Inspiration
Everything that surrounds La Ceja.
Intention
A new neighborhood
Challenge
Create a graphic system
Location
La Ceja / Ant.
Year
2026