Greenfield 3.0

Day

3275

September 28, 2025

Greenfield 3.0

Conectamos la arquitectura, la vida y los elementos de la naturaleza

Need

Comprehensive
brand management

A./ We join the business as an integrated team that connects every strategic, operational, physical, and digital dimension, guiding ideas all the way to the market.

Logbook

Manifesto

We believe that nature is a kingdom full of inspiring elements. Plants teach us, soothe us; we are the ones who speak to them quietly, connecting with nature from our most emotional side. Nature is wise, abundant, and kind. We believe it is essential for life, complementing architecture, understanding it, and elevating it. We are the ones who believe that architecture and landscape are the best of friends.

Composition

Nature embraces
architecture

  • Business

    25%

  • Content

    25%

  • Engineering

    25%

  • Design

    25%

Colors

The wind designs too,
and the plants dance with it

  • Primary

    Aa

    Hexadecimal

    #0b4733

  • Secondary

    Aa

    Hexadecimal

    #fcfbf5

  • Complementary

    Aa

    Hexadecimal

    #1a1a1a

Results

Strategy, design,
and technology

  • Attributes
  • Typography
  • Color
  • Photography
  • Physical identity
  • Digital application
  • Digital setup
  • Target audience
  • Information architecture
  • Custom website
  • Third-party integrations
  • Digital infrastructure
  • Management and optimization
  • Digital ecosystem
  • Media centralization
  • Data and analytics
  • Social media
  • Sales strategy
  • Advertising management
  • Audiovisual coverage

Fun facts

Facing Alejo’s
challenges

Ideas

Absolute Creative Freedom

Infrastructure

24/7 Monitoring

Photography / Video

Professional

Improvements

Continuous

Version 3.0

Web + Brand

Tools and technology

  • WordPress
  • PHP
  • JS
  • CSS3
  • HTML5
  • AWS
  • Cloudflare